Thursday, July 3, 2008

First thoughts about the concept

Today we did a brainstorm about in which direction we wanted to go with our concept. At the end of the day (now) we have come up with a workable idea and we're going to explain it a little bit in the form of keywords.

What do we want to achieve?
We want to create an interactive and physical experience about Ottoman Calligraphy. We are informing / teaching the target group on an easy level.

For whom are we designing?
We are designing the experience for people that have no idea or knowledge about Ottoman Calligraphy.

Where's the environment of this experience?
We think it should be a travelling (from place to place) experience placed in an open and public environment.

What is it?
It’s an interactive and chronological path guiding through the Ottoman Calligraphy. During your walk, you’ll learn about meanings of the Calligraphy and you can create your own individual sign.

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